BNP Paribas Fortis
The bank for a changing world
For the ‘TomorrowBank’ project - which we talked about in another case - we used Augmented Reality to boost the launch event of the learning programme. Thanks to this experience people could move around the almost life-sized buildings of TomorrowBank and discover the key components of the digital platform, to which they were granted access at the same moment.
This is how the AR solution works!
In this video you can see what the Augmented Reality for TomorrowBank looked like. The 'marker' in the video only has the size of an A4 sheet, but at the launch event it measured about ten square meters, so that you could literally walk in between the buildings!
These TinQers have worked on this learning tool
Wim Van Dessel
Commercieel Directeur / Project Manager
Creative / Technical Lead
Lien De Bie
Learning Consultant / Content Lead
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